The Danish family-owned hotel group Comwell Hotels is launching a new app with a strong focus on guests’ preferences and needs. The app will give its many loyal guests the freedom to manage their own stay, while allowing hotel staff more time to focus on personal interaction and service.
Comwell Hotels is taking an important step towards the guest experience of the future with the launch of a new mobile app. The app allows guests to manage their stay directly from their phone – from check-in and check-out to a digital room key and booking services.
“Our new app has been created with our guests in mind. We have looked at their needs, listened to their wishes and developed the app to enhance the level of service we provide. We have many loyal returning guests who know our hotels inside and out and want a quick and seamless arrival without necessarily having to stop by reception every time. With the new app, we can now meet that need,” says Michael Hansen, Commercial Director at Comwell Hotels.
More time for personal attention and service
With the app, guests who prefer a quick and digital experience can skip the traditional check-in and check-out process at reception and go straight to their room without having to wait.
The app also provides guests with a digital key, allowing them to unlock their room door using their phone.
At the same time, personal service at reception remains readily available for guests who prefer face-to-face contact and personal assistance.
This gives each guest complete flexibility while freeing up time for employees to provide even more attentive service to those who need it.
“When we digitalise the practical aspects of the stay for guests who prefer a self-service experience, we free up valuable time at reception. We invest that time directly in guests who want personal advice, a friendly conversation or extra assistance during their stay. For us, digitalisation is not about removing human interaction – quite the opposite. It is about creating more time and capacity for attentive, personal service,” explains Michael Hansen.
Continuous development based on guests’ needs
The Comwell app is now available in the App Store and on Google Play.
At Comwell, efforts to enhance the guest experience will continue based on guests’ experiences with the app and the feedback received by employees.
“It is essential to us that the solution continues to meet our guests’ needs. That is why we will continuously listen to the feedback we receive and adapt the features in the app to ensure that it continues to support the best possible guest experience at Comwell,” says Michael Hansen, adding:
“At the same time, we will continue to introduce new features for the benefit of our guests, enabling the app to enhance their experience at Comwell even further.”
The new Comwell app offers a range of features, including:
Quick and contactless check-in and check-out
A digital key providing direct access to your room
An overview of your stay, hotel facilities and relevant information
Easy ordering of room service and other services
About Comwell Hotels
Comwell is a Danish family-owned, nationwide hotel chain with hotels throughout Denmark, as well as ODEON in Odense and Centralværkstedet in Aarhus. For over 55 years, Comwell has been operating meeting and conference hotels and has won numerous awards over the years for its meeting, service and dining concepts.
Comwell was the first to introduce Danes to the modern meeting package back in 1969. Today, this remains Comwell’s core business. Comwell also caters for training and course programmes, workshops, job interviews, board meetings, exhibitions and events, and has 2,500 rooms and 320 meeting and conference rooms at its disposal.
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